Actionable Intelligence
Not another dashboard. What is worth checking today.
Admetriva compares the current period with the previous one across campaigns, products and search terms, and tells you what changed, how confident the signal is and what to check. Every signal can be investigated.
What it solves
- Dashboards show everything, but not what changed or what matters.
- Simple alerts like "CPA went up" do not explain why, or whether the data is complete.
- Checking every account daily takes time, and small problems go unnoticed until they get expensive.
What you get
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Signals by category
Critical, watch, opportunities and tracking or data issues, ordered by importance.
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Confidence level
Each signal shows how many days of data it rests on, in the current and the reference period.
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"Why was this flagged?"
The investigation shows the measured facts against the reference, the metric that triggered the signal, the rule and the daily trend.
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What to check
Concrete steps and possible explanations, presented as hypotheses to confirm, not as facts.
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Deterministic rules
The same data gives the same result, and thresholds can be tuned per project.
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AI explanations, coming soon
In the works: plain-language explanations built only from figures already calculated. They will arrive in preview first.
What it looks like in practice
A product collected almost a thousand clicks without a single conversion over the last two weeks. The signal brings it forward; the investigation shows its cost, clicks and conversions against the previous period, the threshold crossed and the days the money was spent. The decision stays yours.
Admetriva never changes anything in your campaigns.
See your campaigns clearly, in one place
Create your account, connect your platforms and get your first signals after the first sync.